Carabao Group, a leading Thai beverage manufacturer and distributor, is set to showcase its full range of products—including energy drinks, non-alcoholic beverages, and alcoholic beverages—at THAIFEX-Anuga Asia 2025, Asia’s largest international food and beverage trade show, held at Impact Muang Thong Thani. This participation highlights Thai brand’s strength and global readiness, with Carabao products already reaching over 40 countries worldwide.
Under the concept of “Carabao Stadium,” which embodies the brand’s identity as the official sponsor of the prestigious “Carabao Cup” football competition in England, spanning a full decade from 2017 to 2027, Carabao Group reaffirms its vision of becoming a world-class brand under the vision “World-Class Product, World-Class Brand.” This vision is vividly brought to life through its product exhibition at the event, which is divided into three main focal zones:
Energy Drink and Non-Alcoholic Beverage Zone
This zone features Carabao’s flagship energy drinks, now available in over 40 countries worldwide. Visitors will be introduced to all six flavors: Original, Mixed Berry, Green Apple, Orange Blast, Mango Burst, and the latest addition—Ginseng. Complementing the energy drinks are non-alcoholic beverages designed to suit modern lifestyles, including Carabao ready-to-drink coffee and the Vitamin C drink, Woody C+ Lock.
Alcoholic Beverage Zone
Step into a world of diverse flavors with Carabao Group’s wide range of alcoholic beverages, catering to both domestic and international markets. This exhibition features colored spirits, white spirits, and beers under various distinctive brands. The colored spirits displayed include Bangkok Rum, Tendo Whisky, and Galaxy Brandy, whereas the white spirits selection includes Khao Hom Spirits, Sawasdee Vodka, and Tae Yang Soju. The beer lineup offers something for every palate, with options such as Carabao Lager, Carabao Dunkel, Tawandang Weizen, Tawandang Rosé, and Tawandang IPA. And don’t miss the highlight of the event – the debut of the new refreshing “Pattaya Beach Beer.” Inspired by the vibrant atmosphere of Pattaya Beach, this innovative beer brings a novel drinking experience with Thailand’s first-ever fully open lid, instantly converting the can into a ready-to-drink glass.
“Carabao Cup” Zone
Here we celebrate the brand strong ties to the world of football and generate top-level excitement about the “Carabao Cup” trophy. Fans will also have the chance to see official jerseys signed by past champions, including Manchester City, Manchester United, Liverpool F.C., and the latest winners, Newcastle United. It’s a must-see for true football fans.
Additionally, this remarkable exhibition underscores Carabao Group’s position as a global leader in Thailand’s comprehensive beverage industry, while also creating valuable opportunities for business discussions and new collaborations with both local and international partners.
Meet Carabao Group at booth 1-QQ15, Challenger Hall 1, Impact Muang Thong Thani.
Trade Days: May 27–30, 2025, from 10:00 AM to 6:00 PM
Public Day (Open to the General Public): May 31, 2025, from 10:00 AM to 8:00 PM
Don’t miss out! This is your only chance to explore the full range of Carabao products in one place. See you at THAIFEX–Anuga Asia 2025!
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