ICS Partners with Lotus’s Eatery to Unveil Thonburi’s New Landmark Food Destination Featuring a Curated Hub of Legendary Dining Brands - Today Updatenews

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วันอังคารที่ 31 มีนาคม พ.ศ. 2569

ICS Partners with Lotus’s Eatery to Unveil Thonburi’s New Landmark Food Destination Featuring a Curated Hub of Legendary Dining Brands

 


Bangkok (April 1, 2026)  ICS has partnered with Lotus’s Eatery to unveil a curated hub of over 30 legendary dining brands, establishing a new Food Destination for Bangkok’s Thonburi side. This collaboration aligns seamlessly with ICONSIAM’s “city-building” strategy, while accelerating the development of a comprehensive Food Ecosystem that expands its customer base across all segments. To celebrate the grand opening on April 7, 2026, a major campaign will offer 5,000 free dining privileges valued at 200 Baht each at Lotus’s Eatery @ ICS.

             

              Mrs. Suma Wongphan, Executive Vice President (Marketing), ICONSIAM Company Limited, stated that one of ICONSIAM’s key success factors is its “city-building strategy” — going beyond the development of a shopping center. Building on the success of ICONSIAM, ICS was launched in 2023 to further complete the ecosystem as a fully integrated mixed-use lifestyle complex, encompassing retail, hotel, and office spaces. This development caters to a broader mass market, attracting both office workers and residents in the Thonburi area, while expanding into new customer segments. ICS therefore represents a crucial “missing piece” in completing ICONSIAM’s vision of developing a new urban district on the Thonburi side.

             

“For 2026, ICS has partnered with a key strategic partner, CP Axtra Public Company Limited, one of Thailand’s leading food retail operators, to launch Lotus’s Eatery, a premium food destination featuring over 30 renowned and legendary eateries on the 4th floor. In addition, the Grab & Go zone on the ground floor has been expanded to cater to today’s fast-paced lifestyle, offering quality food and beverages that are convenient, accessible, and value-driven. This enhancement strengthens the overall food offering and reinforces ICS as a new food destination for Thonburi.”

             

Mrs. Suma added that this collaboration with CP Axtra Public Company Limited marks a significant step in building a full-scale Food Ecosystem, with Food & Beverage serving as its core driver. The initiative is designed to elevate dining experiences and meet evolving consumer trends across all segments, seamlessly integrating into everyday lifestyles. Customers can enjoy a wide variety of offerings on a daily basis, supported by the project’s strong strategic location directly opposite ICONSIAM and its connectivity via the Gold Line mass transit system. This positions ICS as a fully realized mixed-use lifestyle complex and a key driver in transforming Thonburi into a vibrant and complete lifestyle hub.

             

              Ms. Benchawan Ongsri, Chief Mall Officer, Group Mall & Property of CP Axtra Public Company Limited, said “Lotus’s Eatery, a quality food destination under CP Axtra, continues to achieve strong growth and success. The launch of Lotus’s Eatery at ICS marks another milestone as our 200th branch, reinforcing our position as an accessible and comprehensive food destination that caters to every lifestyle moment for Thai consumers.

 

Over the years, Lotus’s has continuously enhanced the food court experience by bringing together famous restaurants, Michelin-listed establishments, popular local favorites, as well as entrepreneurs from Chef Club by Makro, offering high-quality dishes at accessible prices. All branches maintain high standards of cleanliness, convenience, and modernity.

Currently, Lotus’s operates over 200 food court locations across three distinct formats:

 

  1. Lotus’s Food Court – focusing on convenience, cleanliness, great taste, and affordability
  2. Lotus’s Eat – highlighting must-try dishes, popular menus, and legendary brands
  3. Lotus’s Eatery – a premium food destination and community hangout space, catering to modern eat-drink lifestyles. It features Michelin Guide restaurants and partnerships with over 5,000 food, dessert, and beverage brands. It features Michelin Guide-listed vendors and brings together well-known restaurant, dessert, and beverage brands, with over 5,000 partner outlets. In collaboration with ICS, the 200th branch is located on the 4th floor of ICS Lifestyle Complex, featuring more than 30 outlets. It is the first and largest of its kind in Thonburi. Adding a unique touch, we have partnered with The Parrot Bangkok, a Thai designer fashion brand, to create uniforms for staff and vendors. The designs reflect the vibrancy and energy of Lotus’s Eatery, inspired by culinary culture and kitchen craftsmanship, while offering flexibility for use across multiple branches to create a distinctive and memorable dining experience.”

 

Special Launch Campaign for Lotus’s Eatery @ ICS: 5,000 Free Dining Privileges

 

              ICS and Lotus’s Eatery are celebrating the grand opening with an exclusive campaign, offering free dining coupons worth 200 THB, totaling 5,000 privileges (total value of 1,000,000 THB). The offer is limited to 500 privileges per day and 1 privilege per ONESIAM member per day.

Simply redeem your privilege via the ONESIAM SuperApp from April 3–17, 2026, or until all privileges are fully claimed (redemption opens on April 3, 2026, at 10:00 AM).

Customers who successfully redeem the offer can exchange the coupon for a Lotus’s Eatery card to enjoy free dining on the date specified on the coupon only. Coupons are valid for use from April 8–17, 2026.

 

For more information and updates, please visit Facebook: ICS or call 1338, or visit Facebook: Lotus’s Eatery

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