Thai Airways International Public Company Limited (THAI) has announced its readiness to host “Rak Khun Tao Fah 2569” from 4–7 June 2026 at Sphere Gallery 1, M Floor, EmSphere. The event is held to express appreciation to customers for their continued support and trust in THAI over the past 66 years. It will feature special offers on air tickets, privileges, and promotions from leading partners, offering a more rewarding and exceptional travel experience.
Mr. Kittiphong Sansomboon, Chief Commercial Officer, shared the vision behind “Rak Khun Tao Fah 2569”, stating, “This year’s event is held under the concept of ‘Elevated by Heartware. Refining a New World with THAI’, representing our dedication to elevating the travel experience through heartfelt service and enhanced comfort, supported by improved products and services designed to meet the needs of all types of travelers. Customers will also enjoy greater value through a range of exclusive privileges, including special ticketing offers, faster mileage accrual and tier upgrades with Royal Orchid Plus, tour packages tailored to different groups of travelers with Royal Orchid Holidays, exclusive merchandise and souvenirs available only at the event, as well as many other special promotions. We hope these offerings will inspire everyone to continue their journey with us.”
One of the key highlights for this year is the resumption of direct flights on the Bangkok–Amsterdam route from 1 July 2026 onwards. This offers passengers another convenient option for traveling to Europe. THAI has prepared exclusive privileges for customers who book tickets on this route, as well as other popular routes, to provide greater value and more choices for travel planning.
Another important highlight is the official debut of THAI’s mascot for the first time. The mascot is designed to reflect a friendly brand image and strengthen the bond between THAI and its customers, particularly younger travelers and families. This forms part of THAI’s brand development strategy to grow in line with modern consumer behavior.
To enhance value for event attendees, customers who spend THB 66,000 or more at the event will be eligible to win air tickets and prizes, with more than 2,500 rewards available. In addition, nine financial institution partners – TTB, BBL, SCB, UOB, Krungsri, KTC, AEON, KBank, and American Express – will offer special privileges for participating credit cardholders, including discounts, cash credits, and other exclusive benefits subject to each institution’s terms and conditions.
“Rak Khun Tao Fah 2569” will showcase products, services, and special offers from Thai Airways and its partners, delivering a travel experience that is more exceptional than ever.
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