Millennium Group Corporation (ASIA) Public Company Limited, or MGC-ASIA, a leader in comprehensive lifestyle mobility businesses, has partnered with XPENG Thailand, the authorized importer and distributor of ‘XPENG’ premium high-tech intelligent electric vehicles under MGC-ASIA. Along with business partners including Alpha X, SIXT Rent a Car Thailand, Howden Maxi, AIS, and ROYS HOTEL, the collaboration aims to support the development of Thai youth through the ‘XPENG International Ice Hockey Cup 2026-Asia Elite Series’ for the Under-15 (U15) and Under-20 (U20) categories. This initiative seeks to build a strong foundation for the new generation of athletes and open opportunities for higher-level international competitions.
Dr. Sunhavut Thamchuanviriya, Group Chief Executive Officer, Millennium Group Corporation (ASIA) Public Company Limited, stated: “MGC-ASIA believes that supporting youth is building a strong foundation for society in the long term. Today, we are not just supporting a tournament, but supporting the growth path of Thai youth. Ice hockey is a sport that develops the body, mindset, and discipline—aligning with our vision to promote the potential of the new generation alongside sustainable organizational growth.”
Ms. Apiwan Singthaweesak, Chief Executive Officer, XPENG Thailand, added: “XPENG is more than just a premium-high-tech EV brand; we aim to become part of the lifestyle of the new generation. Previously, XPENG Thailand connected with youth through fashion design activities. This time, we are expanding into sports. Supporting ice hockey—a sport full of power, speed, challenge, and endurance—reflects the identity of the XPENG brand and helps us truly connect with Gen Z.”
Mr. Trong Siriwan, Representative of the Sports Authority of Thailand (SAT), said: I am delighted to see the progress of ice hockey in our country. Once a niche sport, it has become widely known and improved through the commitment and support of various sectors. For SAT, we don't just look at competition results, but prioritize building a strong foundation for ice hockey to support sustainable long-term growth. I would like to thank MGC-ASIA and XPENG Thailand for helping elevate the standard of tournament management to an international level and for being a key motivation for athletes and sports personnel to continue bringing fame to the country.”
The ‘XPENG International Ice Hockey Cup 2026-Asia Elite Series’ will be held from July 18-20, 2026, at the Thailand International Ice Hockey Arena (TIIHA), Bangkok. The tournament features two age categories which are the U15 and U20. Participating teams across ASIA include Silver Monster and Frozone (Taiwan), CSA (Hong Kong), Golden Cobras and Garuda Select (Indonesia), Youth United (Chengdu), and Ice Club (Hangzhou) as well as Team X-Thailand in which representative athletes were selected on April 25-26, resulting in a total of 14 teams to compete.
Prize Awards for 1st–3rd Place:
Winner: 150,000 THB with a trophy of honor and medals.
1st Runner-up: 100,000 THB with medals.
2nd Runner-up: 50,000 THB with medals.
About Ice Hockey
Ice hockey originated from modified stick-and-ball games in Europe, adapted to be played on ice in Canada during the 19th century. It later developed into a professional sport and was officially included in the Winter Olympics in 1924. Today, it is popular worldwide, requiring speed and strength on a 30x60 meter rink. Each team consists of 6 players
(5 skaters and 1 goaltender). International standards (IIHF) dictate a match consists of three 20-minute periods (60 minutes total) with 15-minute intermissions. The winner is determined by shooting the ‘puck’ into the opponent's goal.
This collaboration between MGC-ASIA and XPENG Thailand marks another significant step in combining the power of organizations and innovative brands to create opportunities for Thai youth to showcase their potential through sports, grow securely into the future,
and strengthen international relationships.
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